The place for people who love making, growing, and of course playing mobile games. Hear from leaders in the industry on all things related to game design, development, and culture.
Maximizing LTV against sky-high CPIs
Lexi SydowApp Annie
Gaming market trends by App Annie and best practices for maximizing LTV for hybrid monetization models by ironSource
Back from the dead: How to breathe new life into old titles
Andrew StoneRandom Logic Games
Learn how ironSource’s Growth Loop approach brought a dead game back to life
ASO: The missing piece in your user acquisition strategy
Keren BergerironSource
Paid campaigns are just one part of a robust UA strategy
The psychology of rewarded video and its impact on game metrics
Or Shahar ironSource
More and more game developers today are treating rewarded video ads just like any other feature within their game. This means segmenting players, A/B testing frequency of the ads, reward value, and more.
What the hell is in-app bidding anyway?
Nimrod ZutaironSource
Everyone’s talking about in-app bidding. But what exactly is it and what can it do for you?
Merging monetization and UA: 3 steps to accelerate growth
Yevgeny PeresironSource
Singular was the perfect (and obvious) counterpart for a webinar that will give you actionable tips to accelerate your game's growth.
How to cross promote your mobile games
Nadav AshkenazyironSource
Learn best practices for cross promotion and how to effectively utilize this solution to grow your game.
How to A/B test your ad monetization strategy
Katie GoldironSource
Learn the most impactful ad monetization A/B tests, best practices, and how to conduct them.