The place for people who love making, growing, and of course playing mobile games. Hear from leaders in the industry on all things related to game design, development, and culture.
The evolution of casual puzzle games
Christophe Carvenius
Christophe Carvenius, Head of Insights at Tactile Games, runs through the evolution of the casual puzzle game genre, foc…
How to monetize and advertise word games
Andrew Stone
Andrew Stone, President at Random Logic Games gives the lowdown on word games including best practices for monetization,…
The future of programmatic mediation
Pieter Kooyman
Pieter Kooyman, Chief Advertising Officer at Miniclip, sets the record straight on ‘programmatic mediation’. He def…
How to make hyper-casual games, part 3: Marketing
Ryan Davies
In our final chapter of LevelUp’s hyper-casual series, Ryan Davies, Digital Marketing Manager at Kwalee, shares his th…
How to make hyper-casual games, part 2: Trends
Tom Kinniburgh
Tom Kinniburgh, a mobile consultant for game studios, who also runs the popular blog Mobile Free to Play, talks about th…
How to make hyper-casual games, part 1: Designing
Paul Woodbridge
Paul Woodbridge, Director of Design at MAG Interactive, shares what goes into designing and making a hyper-casual game, …
The next generation of interactive mobile ads
Dan Greenberg
Dan Greenberg, Chief Design Officer at ironSource, gives us the lowdown on what goes into designing hit playable ads, di…
Cracking user acquisition strategies for IAP and ad-driven titles
Tatyana Bogatyreva
Tatyana Bogatyreva, Head of User Acquisition at Gram Games, discusses the differences between UA in ad-driven games and …