The place for people who love making, growing, and of course playing mobile games. Hear from leaders in the industry on all things related to game design, development, and culture.
Blog
The 4 KPIs you should be monitoring to optimize in-app bidding performance
Jasmine Cohen
In the past year, we’ve seen a surge in the amount of game and app developers who have adopted in-app bidding into the…
Blog
Getting to know the ironForce: Jackie Yang
ironSource
Meet Jackie Yang, our Growth Partnerships Team Lead in San Francisco. Jackie joined ironSource in September 2019, starti…
Blog
Level up your mobile game creatives with these 4 expert tips
Rae Steinbach
As we continue to see automation become a part of almost every part of a user acquisition strategy, creatives are one of…
Blog
Everything you need to start monetizing with in-app bidding from day 1
Jasmine Cohen
This past year, in-app bidding has become the monetization solution of choice for app developers everywhere - a major sh…
Blog
3 tips for scaling UA with ironSource's ROAS optimizer
Rae Steinbach and Guy Hilb
300% higher ARPU and 3x more installs - both results from game developers that used ironSource’s ROAS optimizer to sca…
Blog
A guide to multiplayer mobile games for 2021
Jonathan Sapir
A guide to multiplayer games for 2021   How do multiplayer mobile games work? As mobile devices become more and …
Blog
What kinds of games work best with an offerwall?
Rae Steinbach
There’s a lot to like about offerwalls: an   as high as $1,500, 5x-7x higher retention, and   up to $0.45 are just a…
Blog
Best conferences for mobile app developers in 2021
Davis Silver
Best app conferences for mobile app developers in 2021 COVID-19 is upending everything, including conferences, but conf…