How to hack creative optimization

What's in the webinar?

Category-specific benchmarks for IPM, CVR, and CTR

Best practices for optimizing in-ad experiences

Gathering in-ad data and how to analyze it

Watch the webinar

About the speaker

Noa Eckstein

Playworks Product Manager, ironSource

Noa Eckstein is the Product Manager of ironSource's Playworks Studio. Noa joined ironSource in April 2016 as a Performance Manager, and in October 2017 she became a part of the Playworks team. Today, Noa managers Playwork's performance team and ensures that all ads that are created in-house utiize as much data as possible. In addition to this, Noa manages the Playworks product platform. Noa graduated cum-laude from Bar Ilan's MBA program.