This article originally appeared on iMedia Connection. Advertising technology is evolving, and as developers continue to become more creative with their ad formats, the industry is revealing there is much more to digital advertising in 2017 than simple banner or..
mobileCore customized its platform to enable ai.type to earn revenue from their free Android keyboard, without disrupting their users’ experience.
ai.type CEO & Founder Eitan Fitusi said, “Working together with mobileCore has definitely paid off. Our overall revenue has grown by about 25% using the mobileCore platform.”
Following installation of the freemium Android service and trial period, ai.type determines using statistical data, which users are not likely to upgrade to the paid version. mobileCore shows a promotional button offering a free app download, on the word prediction line to those ai.type users. In this way, ai.type achieved a new revenue stream without harming in any way, existing revenue streams.
See the full press release here.