The place for people who love making, growing, and of course playing mobile games. Hear from leaders in the industry on all things related to game design, development, and culture.
Why ironSource’s cross promotion tool stands out from the market
Lauren Luz
The competition for users in today’s saturated market is fierce. Today, savvy developers who are serious about turning…
How to hack creative optimization
Noa EcksteinironSource
Make the most out of your user acquisition strategy by optimizing the performance of your creatives.
Case Study
How optimizing ROAS goals led Japanese publisher ITI to the top 10
ITI, Golf Nest
About ITI is a game publisher based in Japan. Their portfolio includes 1000+ mobile games, 100 of which made it to t…
Designing your ad monetization strategy
Nadav AshkenazyironSource
Learn best practices for rewarded video, interstitial ads, and offerwall, and benchmarks you an expect for each ad unit.
How an indie developer reached #1 with nothing but bootstraps
Herdjie ZhouLucky Kat Studios
Herdjie Zhou co-founder and CEO of Lucky Kat Studios speaks about the process of building his own gaming studio, and how…
ironSource selected as a Singular Certified Partner in program launch
Lauren Luz
ironSource is excited to be an official partner in the initial launch of Singular’s Certified Partner Program. Singula…
How root cause analysis optimizes game design
Joseph KimGame Makers
Joseph Kim, Founder of blog Game Makers discusses root cause analysis, highlighting the value of different thought proce…
The history of mobile gaming monetization
Julia Klayman
From premium to freemium to hyper-casual and beyond 2008-present The launch of the App Store in 2008 was as revolution…