Leading mobile monetization and marketing company ironSource is proud to announce it has been awarded the “Certified Against Fraud” seal from the Trustworthy Accountability Group (TAG). TAG is..
ironSource has launched a new tool for playable ads that lets marketers check for common bugs in advertisements created in-house.
To help define that answer, the Coalition Against Ad Fraud (CAAF) released Thursday what it says is the first standardized document on the topic, “Definitions of Mobile Fraud..
For developers, ad revenue is still a major stream of ad revenues. However, without dedicated tools to measure ad revenue it becomes difficult to link data and optimise..
To help define Without a way to calculate ad revenue per user, optimization is just an educated guessing game. “I wouldn’t call it a complete blind spot, but..
Ad monetisation outfit ironSource has unveiled a new toolset that lets developers measure ad revenue and track which marketing channel brought in specific users.
ironSource is launching a new way for app and game developers to accurately measure ad revenue on the user level and then link that data to the marketing..
Mobile monetisation and marketing company ironSource has linked its ad network to Google’s AdMob mediation platform.
Given the rapid transformation in programmatic advertising technologies, businesses are preparing for further disruptions in the mobile adtech industry. We spoke to Tal Shoham, COO Mobile at ironSource,..