ironsource-active-protect-program-mobile-ad-fraud

ironSource Launches Active Protect Program to Minimize Mobile Ad Fraud

ironSource today announced the launch of the Active Protect program, a program for mobile advertisers which aims to prevent the most frequent types of fraud on non-SDK traffic - primarily attribution and device manipulation - by blocking fraudulent or manipulated traffic in real-time and automatically re-crediting advertisers for any spend on fraudulent traffic. Fighting mobile..

ironsource-creating-digital-content-economy

How ironSource is Creating a Sustainable Digital Content Economy

This post originally appeared on Thalamus. ironSource is known as one of the largest independent cross-platform ad networks, with a reported valuation of $1B. For those of us not already familiar with ironSource, can you please share more on the company and any recent developments to your platform? Our goal at ironSource is to create..

Design Your Ad Experience with Ad Unit Triggers

Android publishers, it’s time for you to control your user’s in-app ad experience. Upgrade to our Android SDK 2.0 and utilize mobileCore’s newest addition - Ad Unit Triggers! Ad unit triggers represent the location or action that launches an ad in your app. With our newest Android SDK update, you have full control of exactly..

Why Tech Companies Need a Hackathon Strategy

There were only a few hours left at a recent hackathon held at ironSource and the teams were making their final tweaks to their projects. During a snack run, one participant spotted his colleague, a backend developer, working on something he didn’t expect. “I didn’t know you could program frontend,” he commented. “Man,” his colleague..

Tomer Bar Zeev

ironSource CEO Honored by Goldman Sachs for Entrepreneurship

CEO and Co-Founder Tomer Bar Zeev among 100 Most Intriguing Entrepreneurs at 2015 Builders + Innovators Summit Tel Aviv, Israel - October 13, 2015 Goldman Sachs (NYSE:GS) is recognizing ironSource’s CEO and Co-Founder Tomer Bar Zeev as one of the 100 Most Intriguing Entrepreneurs of 2015 at its Builders + Innovators Summit in Santa Barbara,..

ironSource and Supersonic Announce Merger

From PR Web. ironSource, a world leader in app discovery, and Supersonic, a leading mobile monetization platform, today announced a conclusive merger agreement of the companies’ executive teams and platform services. The merger will enable a world-class product offering with massive scale, providing developers and advertisers the industry’s most complete end-to-end solution for mobile monetization..

Target Your Market with Our New City Targeting Feature

Good news for app developers, mobileCore is introducing City Targeting to facilitate your targeting efforts. This new tool allows app advertisers to target users based on their residing city, enabling you to identify different user behavior and trends based on cities you would like your ads to run. One of the biggest priorities for mobile app developers..

ironSource Selected as a Global Growth Company of the World Economic Forum

ironSource is among the Honored Global Growth Companies announced at the World Economic Forum (WEF) Annual Meeting of the New Champions 2015 in Dalian, China on September 8, 2015. Companies are nominated on the strength of their ability to become future global leaders and the selected Global Growth Companies are considered trailblazers, shapers and innovators that..

ironBand in Crete

Developers by Day, Rockstars by Night

A company that plays together, stays together. ironSource’s ironBand is already making waves. They had their first performance during the ironSource company trip to Crete and they are scheduled to play at more events in September. As the ironSource family grows, the company culture has evolved beyond the borders of the typical work/life separation. Office time..

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