Glossary

Ad Unit

What is an ad unit?

An ad unit is a kind of ad, which app developers integrate into their apps and display to users in order to monetize their traffic. There are many different kinds of ad units, including interstitial ads, rewarded video ads, offerwall ads, and playable ads. Each ad unit looks and behaves differently. The best ad experiences are ones that offer a wide range of mobile ad formats.

Learn about how ironSource’s mobile ad units and help developers monetize their apps.

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