Acquire users that matter

Go beyond the install

User acquisition doesn’t end at the install. ironSource helps you find users who go the distance and will come back for more, with a range of campaigns that fulfill any KPI.
The user acquisition process

1. Choose your ideal user profile

2. Choose your goal

3. Choose your geo


Gender: Female 83% Probability
Age: 25-30 74% Probability

  • Make a purchase

  • Register

  • Get to level 4

  • Install

  • Complete a view

Our distribution channels

Our technology enables us to find targeted users based on similarities to users we’ve identified via our direct supply sources. Tap into unique, direct supply, and fill in the gaps with programmatic media buy.

Direct Partnerships

  • OEMs & Carriers
  • App Developers
  • Mobile Websites

Mobile Platforms

  • SSPs
  • Exchanges
  • Mobile Networks

Social & Search

  • Facebook & Instagram
  • Google
  • Bing

Why choose ironSource?

ironSource Aura

Rise above the noise and connect with users on an exclusive, untapped distribution channel. Deeply integrated into the user experience of millions of devices worldwide, ironSource Aura gives advertisers the chance to stand out in a crowd.

Read more »

Interactive Labs

ironSource brings creativty and deep design expertise to every project. Our in-house creative lab produces high-impact interactive ads that delight users and deliver top performance for advertisers, increasing user quality and LTV.

Read more »

Interactive Labs
Attribution Partners

Interested in becoming an ironSource partner?

We’d love to hear from you.