The software monetization challenge
The ironSource solution
How does it work
User downloads an app.
ironSource’s ad server leverages extensive data for optimization and targeting.
User starts an engaging install process where they are offered relevant additional software they will value.
Business engines for software developers
Our platform is built on 5+ years of dynamic development and over 7 billion successful installs. The high-performance installation engine bypasses common technical points of failure relating to operating systems or browser specifications and settings, making for a smoother download process.
Powerful data analysis tools provide a clear understanding of the entire installation process, with real-time, granular data. Built-in A/B testing functionality and multi-variant testing on the fly measures traffic and revenue per source, enabling continuous optimization of results.
In addition, the dashboard identifies anomalies which require immediate action.
With a deep understanding of software distribution, ironSource offers advertisers a cost-effective solution to mass distribute software, promote digital content and services, and acquire new users. Our sophisticated ad server works to show the right ads to the right users when they are most likely to convert.
Using our cross-promotion monetization solution, publishers can monetize their entire download funnel, in a complementary and non-conflicting way to their current monetization method. Recommend additional relevant software to users to enrich their download experience and help generate additional streams of revenue.
- Web Video
- Display Advertising
- Thank You Page
- ironSource Aura